User Research Methods Table

Organize and present various user research techniques in a structured layout. Perfect for UX designers, product teams, and educators to outline research types, use cases, and examples.

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User Research Methods
Research type
Description
Examples
When to Use
Surveys
Collect quantitative data through structured questionnaires.
  • Online surveys
  • Google Forms
  • SurveyMonkey
Understanding user preferences at scale
Interviews
Gather qualitative insights through one-on-one conversations with users.
  • In-depth interviews
  • User feedback sessions
Exploring user motivations and pain points
Usability Testing
Observe users as they interact with a product to identify usability issues.
  • Moderated testing
  • A/B testing
  • Remote testing
Refining user interface and experience
Focus Groups
Conduct group discussions to gather diverse perspectives on a product or concept.
  • Group interviews
  • Brainstorming sessions
Generating ideas and gathering group feedback
Card Sorting
Organize topics into categories to understand how users perceive information structure.
  • Open card sorting
  • Closed card sorting
  • Online card sorting tools
Improving website navigation and information architecture
Field Studies
Observe users in their natural environment to gain contextual insights into behavior and usage.
  • On-site observations
  • Contextual inquiries
  • Ethnographic research
Understanding real-world user behavior and workflows
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